With the use of integrated marketing communications, a company’s mass-market advertisements, Web site, e-mail, and personal selling communications all have

Exam Question

With the use of integrated marketing communications, a company’s mass-market advertisements, Web site, e-mail, and personal selling communications all have…

• 1. equal portions of the advertising budget
• 2. independent communications directors
• 3. separate marketing objectives
• 4. the same target audience
• 5. the same message, look, and feel

Practice set and Exam Quiz

Yes! You can do Online MCQ practice of Advertising and Sales Promotion question set and give online exam quiz test for Advertising and Sales Promotion, so you can check your knowledge. You can get MCQ Study and Exam link from home page.