Capture Cameras is launching a new advertising campaign to demonstrate the quality of its digital cameras. Which media option would give the audience the most control over exposure to the ads?

Exam Question

Capture Cameras is launching a new advertising campaign to demonstrate the quality of its digital cameras. Which media option would give the audience the most control over exposure to the ads?

• 1. the Internet
• 2. newspaper
• 3. TV
• 4. radio
• 5. billboard

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