A … brand may be kept around despite dwindling sales because they still manage to hold on to a sufficient number of customers and maintain profitability with little or no marketing support

Exam Question

A … brand may be kept around despite dwindling sales because they still manage to hold on to a sufficient number of customers and maintain profitability with little or no marketing support.

• 1) flanker
• 2) cash cow
• 3) hound dog
• 4) question mark

Practice set and Exam Quiz

Yes! You can do Online MCQ practice of Product and Brand Management question set and give online exam quiz test for Product and Brand Management, so you can check your knowledge. You can get MCQ Study and Exam link from home page.